Category Archives: Advertising
At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
Kansas City, MO– OLIVIA FOX, a folk/pop female trio consisting of Kansas City natives Lauren Flynn, Tiffany Smith, and Aubrey Callahan, released their music video “Wood Panels & Wine” directed by Shawn Gormley. After dropping their debut self-titled EP on …
Since 2002 this multi-award-winning band has performed in over two-thousand venues across the United States and Canada entertaining thousands with their fusion of old time musical instruments, stunning vocals and modern beats… emerging with a fresh new style.
To be blunt, find someone who likes your music; someone who believes in what you are doing. It’s easy for a publicist to charge a small band a lot money and not really doing anything, so make sure they dig your tunes, fit your style, and want to be a part of what you’re doing.
Remember that social media is just a tool in the marketing requirements of your music. Sure, interacting with fans is fun. But don’t let that overtake the time needed to do your actual job – which is to create music.