At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
This is how DICKIE’s bio starts: DICKIE is a contrast in design. To pair a mid-forties gray-mopped “hang-it-up-already” pop songwriter and a striking mid-twenties classically trained violinist is simply a formula for deserved obscurity. But in practice, the balance proves a brilliant alliance.