At the end of the day you’re a musician first and a marketer second. It’s always okay to bring in some outside help, but knowing the most common marketing mistakes musicians make will help you set yourself above the crowd by embracing the new opportunities available to you for promoting your music.
Featured on the critically acclaimed Swedish blog PopMuzik, the song describes the most intense part of having a crush. Yaniza says, “I wrote it when I was completely enamored with someone who I was pretty sure was not into me, but as the song says ‘either way I gotta say I’ve fallen’.” From happiness and excitement to a crash of unreciprocated feelings, a crush gone wrong can take people on emotional rollercoasters, and Yaniza has written about it all.